This is what we do best
Strategic communication for complex challenges
Only teams combine flexibility and craftsmanship, with a passion for complex challenges. That is what makes our people truly happy. This is how we have proven to make a difference in sectors such as government, B2B, energy and mobility.
Corporate Communications
Without clear communication, every transition stalls. We support executive teams and government organisations with communication around major change challenges in the public and private sector: from leadership communication and internal strategy translation to employer branding and public campaigns.
Enexis: recruitment for national energy transition
The energy transition in the Netherlands requires over 60,000 additional technicians. With a sharp employer story, Full Frame helps Enexis stand out in this tight labour market and attract impact makers.
Delta Program: national coordination of water safety
Rising sea levels and more extreme river discharges put the Netherlands under structural pressure from water safety and freshwater shortages. The Delta Programme brings together policy, projects and partners and annually assesses whether we are still on track.
Government campaign makes open government feasible
The Open Government Act requires 150,000 civil servants to work more carefully and openly. With a government-wide message house and campaign concept 'ZO', Leene helps ministries communicate clearly, consistently and invitingly about open governance.
Critical Communications
When reputation, trust or public attention are under pressure, clear communication helps maintain direction. We guide organisations through sensitive situations with sharp analysis, stakeholder-focused advice and language that brings calm and clarity.
Restoration communication for benefits scandal
Sociale Banken Nederland had to regain trust with affected parents. Leene Communicatie created accessible, empathetic communication that offered support and clarity in a complex situation.
Boardroom roadmap on Vattenfall's CO₂ ambitions
Vattenfall's Board of Directors wanted a comprehensive report and roadmap mapping out their ambitions to reduce CO₂ emissions step by step.
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PR campaign makes blackout prevention a top priority
Strict works for vital sectors where digital systems can never fail. Marcommit developed the Blackout Prevention Campaign: practical tools for greater digital resilience and positioning Strict as a knowledge partner.
ESG & Corporate Reporting
Trust isn't built once a year, but with every update. Even in quarters that are challenging or when an organisation is going through transition. We turn business and ESG data into one clear narrative: compliant where needed, compelling where it counts, and always understandable for investors and stakeholders.
Vopak: investor narrative for energy transition
Long-standing partner in corporate reporting. Also involved in repositioning and investor narrative: a renewed corporate & investor story that sharply positions Vopak's role in the energy transition. Launched at the Investor Day.
VodafoneZiggo: integrated report as a value story
DartDesign created VodafoneZiggo's Integrated Annual Report 2022: built around four strategic pillars and one coherent value story where purpose, strategy and performance converge. Beyond compliance, as a step towards CSRD.
Arcadis: award-winning reporting builds trust
Since 2015, Arcadis has been building an Annual Integrated Report with DartDesign that serves as a benchmark and has been awarded the FD Henri Sijthoff Prize, reporting that strengthens reputation and investor confidence.
Behavioural Change Strategies
Change only succeeds when people are both able and willing to act. We translate policy and strategy into concrete behaviour using insights from behavioural psychology and communication that drives practical action.
5-year deposit refund behavior program
Around 900 million small plastic bottles are sold in the Netherlands each year, of which an estimated 100 million ended up in the environment before the deposit scheme. With Statiemonnie, Statiegeld Nederland makes returning bottles the obvious next step in the chain.
AH Terra: accelerating growth in the plant-based category
With AH Terra – for the plant-based goodness – Albert Heijn makes the protein transition tangible: a mass-market brand that positions plant-based proteins as affordable, recognisable and delicious, contributing step by step to a more sustainable food system.
Prevention strategy against skin cancer
Nearly 80,000 people in the Netherlands are diagnosed with skin cancer each year and almost half a million live with the consequences; yet an unprotected moment in the sun often feels harmless. In this campaign, the skin literally gets a voice.
Authentic Branding
Identity becomes decisive in times of transformation. We build brands that make clear what organisations stand for—human, future-oriented and relevant for employees and society.
Schiphol: focus on €10 billion transition
Schiphol aims to return to the top three European hubs with a €10 billion investment programme through 2035. The new identity supports that transformation with calm and recognisability.
Bidfood: integrated European market position
Bidfood wanted to use the Netherlands as a springboard to accelerate on the European stage. The brand no longer matched the quality promise. Together, we sharpened positioning and identity.
KRO-NCRV: clear position in a shrinking broadcasting system
In a broadcasting system under pressure, merged broadcaster KRO-NCRV had to become one brand without losing diversity. Thonik created an identity that connects 270 programmes and makes the new positioning visible.
Public Affairs
Public decision-making increasingly shapes markets, transitions and reputation. We help organisations strategically participate in policy and build lasting relationships with government and other key players.
Bailiffs: licence to operate in a constitutional state
Bailiffs are under pressure in a society with growing debts and strong prejudices; we help their professional organisation build a clear, socially engaged positioning that makes their role in the rule of law visible to politicians, media and stakeholders.
Let's connect
Email us at koffie@only.nl and visit one of our beautiful locations to see what connection we can create together.